Are You Ready? Your Employee Advocacy Checklist
This checklist can be used as a helpful guideline to see if you're ready to take on an employee advocacy program or what you need to do to get there.
Engage your employees, stakeholders, channel partners, and prospects. Bring together all your teams to increase your brand voice across all departments.
WGroup built a $2 Million sales pipeline it can track and directly attribute to GaggleAMP usage.
SmartBug Media's marketing got its employees active on social media and saw a 31% month-over-month increase in leads.
In just 6 months, Centrica Business Solutions paid for its program through money saved on ads it didn't have to buy.
Digital marketers want to extend brand reach and awareness to more people in their target audience. By activating your employees in a Gaggle, you will amplify your marketing campaigns without paying to boost social media posts. It's a no brainer.
Your workforce reaches people your brand is not connected to. Leverage them to open up your brand to new people that your corporate social accounts often miss.
Get your salespeople active on social media, presenting them to your target audience as credible and insightful. These engagements drive relationships and encourage engagements, all through activities like comment on specific posts, follow a particular person or influencer, and so much more!
Break down silos of communication and reach employees and stakeholders where they are. Streamline internal communications efforts by creating a community of employees to provide messaging, collaboration, and discussions. Do your employees need to be mobile? No problem! GaggleAMP Channels are accessible from any mobile device, connecting your field teams to every team.
Developing your talent pool doesn't need to be time-consuming. Your employees are pretty awesome, right? Leveraging an employee advocacy tool can help you tap into the broader communities, which are often made up of people with similar likes, interests, and professional backgrounds, shortening your time-to-hire and enhancing your talent pool.
"It's so easy to curate and write messages and put them into GaggleAMP for the sales team to use. We went from not using social media at all to having a small army of advocates for our company and offerings!"
Channel partners build valuable relationships between organizations. Communicate seamlessly with your channel partners and stakeholders valuable social media engagements to help with activation, branding, lead generation, awareness, and more.
This checklist can be used as a helpful guideline to see if you're ready to take on an employee advocacy program or what you need to do to get there.
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Whether your employee advocacy program is brand new, or you’ve been running it for years, you still want to expand it and boost its potential.
Casey Hall, President of Lumberjack Social, discusses the steps required to start, maintain, and optimize an employee advocacy program.
