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Boost Engagement With Employee Advocacy

Highlight your positive workplace culture, and keep employees better connected, more informed, and feel like they are an influential part of your company's social media strategy.



Recognize Individual Achievements in an Open Forum

Recognize and reward your top performers in an open forum, which motivates them to be active in your program long-term and:

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    Creates a regular cadence of managerial recognition to staff.

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    Allows peers to express gratitude to one another.

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    Recognition-rich environments promote productivity and loyalty, leading to higher retention rates.

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Capital Rx Drives a 395% Increase in Message Reach With GaggleAMP
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Getting Employees to Share Content is a Culture Thing

Employee advocacy does more than promoting brand awareness, engagements, and reach on social. You also end up with a workforce that better understands the business. They learn how different content is positioned to reach different audiences, and it increases the awareness of the company's operations. 

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Promote Organizational Transparency

Employees tend to be more engaged in their jobs when they feel included. GaggleAMP provides a forum called Channels, where discussions can occur openly in a walled-garden, or Gaggle Managers can tie activities to Channels to target their Members with content. This transparency helps:

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    Improve relationships and communications with peers, partners, and teams.

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    Increase job satisfaction.

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    Create an inclusive environment where employees can learn and grow.

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Frequently Asked Questions About Internal Communications and Employee Advocacy

Learn how employee advocacy can strengthen your internal communications and employee engagement strategy.

What is internal communication software?

Internal communication software is the main messaging tool used by employees of a department or an entire organization. It is the core solution of a digital workplace. In addition to chat and/or video calling capabilities, an internal communication solution can include file sharing features, which are incredibly valuable for both remote employees and those in the office. Lastly, internal social networks or intranet can also be part of an internal communication tool.

What is the goal of internal communications?

The goal of internal communications is to keep employees in the loop of what’s going on at work without impeding their workflow. Employees who have a stronger understanding of what’s happening at their job have a stronger connection to their organization, which spurs employee engagement. This leads to higher productivity and lower turnover rates.

What are internal communication strategies?

There are a slew of different internal communication strategies such as setting up weekly one-on-one meetings, company town halls, video calls, messaging channels, and more. The trick is to use a variety of tactics that work best for your organization, don’t interrupt the workflow of employees too much, and do the best job of improving the employee experience.

What is the role of internal communications?

The role of an internal communications team is to keep employees informed about what’s happening at your organization, whether these updates are about other departments or in their own team. This is very important for a large organization and/or a remote office because people can be more disconnected and siloed from each other. Connecting people is made easier with internal communication tools for a digital workplace.

What are the benefits of internal communication tools?

Strong internal communication tools are the key driver of a digital workplace because they keep people connected and informed whether they are remote employees or not. This improves the employee experience for the entire organization, which in turn improves employee engagement and productivity. Employees who have a better understanding of their jobs are more connected to their organization, more passionate about what they do, and are more likely to do their best work.

What is an example of internal communication?

There are many examples of internal communication, but one you may be familiar with is company communication to employees. For example, the official company policy being relayed by Human Resources across the employee population is internal communication. You might receive a memo via email or through your company’s internal communication tools. A company town hall meeting or a one-on-one meeting with a manager are also examples of internal communication.

What department is responsible for internal communications?

Typically, Human Resources oversees the internal communications of a company. However, internal communication can sometimes be managed by the Marketing department, especially at smaller organizations. Many small companies simply don’t have an HR team, so Marketing picks up the slack of overseeing company communications across an entire organization.

What is the difference between external and internal communication?

Internal communications are the messages shared at your organization among employees. Sometimes these messages could be confidential and it would break company policy to share these messages outside of the company. External communications are messages shared outside of the company. These messages are perfectly fine to share internally as well, but it can improve the employee experience to share important announcements internally before you share them externally.

Employee Advocacy's Impact on Your Communications

How to Improve Employee Communication at Your Organization

Employee communication is the backbone of your business. When employees feel heard, they feel included and valued, leading to better employee engagement in the organization.

Building the Case for an Employee Advocacy Program at Your Company

Whether your employee advocacy program is brand new, or you've been running it for years, you still want to expand it and boost its potential. This ebook can help you stay competitive.

Internal Communications: What You Need to Know With Today's Digital World

A strong internal comms strategy keeps employees on the same page and sets a precedence of collaborative engagement. Read what you need to do to make employees feel valued.